ITC Ke Business Mein Vimen Egjikyootivs Ne Lagaae Chaar Chaand

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ITC Ke Business Mein Vimen Egjikyootivs Ne Lagaae Chaar Chaand

ritaankar mukharji Kolkata jab 28 saal ki ananya ne do saal pehle ITC jvaain kiya tha, tab unhein jara bhi andaaja naheen tha ki vah kaafi jaldi nae product range ki maarketing head ban jaaengi. Indian school of business se paas out ananya ITC ki vivel sel rinyoo range ke maushcharaaijar, kreem aur loshan prodakts ki brand manager ban chuki hain. ITC ne is product range ko February mein launch kiya tha. Ananya ke mutaabik, Indian school of business ka unka koi bhi baichamet ab tak itni badi jimmedaari naheen sanbhaal raha hai. Ananya ki tarah kavita chaturvedi bhi us team ka hissa hain, jisne ITC ke instaint noodals brand sanafeest yippi ko 2010 mane launch kiya tha. Vah company mein divijn maarketing manager (snaiks) hain. Pichhle do saal mein yah brand 12 feesadi hissedaari haasil kar market leedar nesle maigi ko kadi takkar day raha hai. Isi tarah, do aur mahila brand manager- daboleena bhaumik aur paaromita saaha sop aur face vaush kaitegari mein ITC ke prodakts ki aguvaai kar rahi hain. ITC mein mahilaaon ka badhta dabadaba ittifaak naheen hai. Mahilaaon ko badi jimmedaari dene ke peechhe company ki sochi-samajhi rananeeti hai. Kuchh samay tak purushon ke varchasv waali yah company ab mahila profeshanals ko aage badhaane mein juti hai. Company aisi mahila ummeedavaaron ki fauj taiyaar kar rahi hai, jo senior management rol le sakti hain. ITC mahila enplauyeej ki taadaad badhaakar doguni karna chaahati hai. Filhaal, company mane mahilaaen 16 feesadi hanai, jise badhaakar 30 feesadi karne ki yojana hai. ITC ke egjikyootiv vaais presideint (corporate HR) aanand naayak ne bataaya, 'Iska maksad business growth ke nae segameint parsanal keyar, paikejd food business, laaifastaail reetel aur hauspiaitiliti par focus karna hai, jahaan maarketing team ko jyaada se jyaada mahila graahakon ko apni or kheenchna hota hai. Ismein mahila profeshanal hone ke apne faayde hanai. ' is saal company kainpas rikrootameint ke tahat 30 feesadi bharti mahilaaon ki karegi. Naayak kehte hain, 'Hamein apna talent pool business jarooraton ke hisaab se taiyaar karna hoga. Daayavarsifaaid business mein ITC ki entry company mein mahila-purush anupaat ko behtar karegi. ' Hindustan Unilever aur koka-kola jaisi companiyaan bhi is maksad mein kaafi aakraamak najar aa rahi hain. Donon companiyaan mahilaaon aur purushon ka santulit anupaat chaahati hain. Ek dashak pehle ITC ke mainejaron mein mahilaaon ki hissedaari 1 feesadi se bhi kam thi. Haalaanki , haalaat teji se badal rahe hain. Company ne takareeban 20 mid - senior leval mahila mainejaron ki pehchaan ki hai , jinhein aham padon ke liye taiyaar kiya jaaega. Naayak ko ummeed hai ki agale kuchh saal mein inmein se kuchh mahilaaen jaroor bade rol mein najar aa engi.

ITC Ke Business Mein Vimen Egjikyootivs Ne Lagaae Chaar Chaand https://www.angrejinews.com/pic/5673