Big Studio Ke Liye Reejanal Filmon Ka Business Superhit

Business » Friday, March 29, 2013

nandini raaghaveindr Mumbai Bollywood ke bade stoodiyoj ne pichhle dashak ke aakhir mein reejanal filmon par daanv lagaana shuroo kiya tha. Rajnikant jaise superstar ke fan base aur paise ki jald vasooli ke chalte unhonne reejanal filmein banaani shuroo ki theen. In filmon ke intelekchual prauparti raaits hone se baad mein remake ka opshan bhi unke paas tha. Iske baad bade stoodiyoj ko is maamale mein kabhi peechhe mudkar naheen dekhna pada. Aaj Reliance entertainment, iroj, dijni UTV, vaayaakaum 18 motion pictures, foks star stoodiyoj aur nikhil Advani ki eme entertainment aur Akshay Kumar aur ashvini yaardi ki grejing got prodakshans ne punjabi, maraathi, bangaali, Bhojpuri aur chaar south Indian laingvej ki 20-30 filmon mein 550-600 karod rupae ka inavestameint kiya hai. Ye sabhi enual bajat ka 20 feesadi hissa reejanal cinema par kharch karne ki taiyaari kar rahe hain. Grejing gots ke ashvini ne kaha, 'Dheere-dheere reejanal cinema par focus badh raha hai. Agar hamein tarakki karni hai, to is sachchaai ki anadekhi naheen ki ja sakti. ' haal hi mein unhonne do maraathi aur ek punjabi film ki deal ki hai. Central board of film sartifikeshan ke mutaabik, 2011 mein 1255 filmein release huin, jinmein 1,035 reejanal theen. Inmein 1,500-2,000 karod rupae ka inavestameint huaa tha. Vaheen, Australia, Canada aur America mein kuchh reejanal filmon ki kamaai hindi filmon se jyaada rahi hai. Grejing gots agale do-teen saal mein reejanal filmon mein 60-70 karod ka inavestameint karegi. Iroj ke seeefao kamal jain ne bataaya, 'Reejanal cinema mein risk kam aur kamaai jyaada hai. ' unhonne bataaya ki ye filmein time par banti hain aur myoojik raaits bhi pehle bik jaate hain. Iroj ne chaar-paanch reejanal laingvej filmon mein kareeb 150 karod rupae inavest kiye hain. Maraathi aur malayalam cinema ka saitelaait market 50 feesadi badha hai. Sanjaya chhaabadiya ki hit maraathi film tukaaraam ko star pravaah ne 2 karod rupae mein khareeda. Haalaanki, chhaabadiya ka kehna hai ki sirf top 10 prodakshans ko hi itni achhi keemat mil paati hai. Reliance entertainment ke CEO sanjeev laanba ke mutaabik, 'Bataur studio ham 85 feesadi se jyaada business mein paartisipet karna chaahate hain. Hindi sirf 50 feesadi market hai. Tamil aur telugu ki hissedaari 35 feesadi hai. Iske alaava 10,000 screen mein 50 feesadi se jyaada dakshin bhaarateeya raajyon mein hain. ' Reliance entertainment ne pehle tamil mein singham banaai thi. Baad mein hindi mein usaki remake bani.