mrudu shakti

Joseph niye dvaara likhit pustak : sauft power

antararaashtreeya sanbandhon ke sandarbh mein sahayog tatha kisi prakaar ke aakarshan ke dvaara vaanchhit parinaam praapt karne ki kshamata saumya shakti ya mrudu shakti (Soft power) kahalaati hai. iske vipreet 'kathor shakti' (hard power) us kshamata ko kehte hain jo bal (sainya bal) dvaara ya dhan dekar ichhit parinaam praapt karti hai.

mrudu shakti ki avadhaarana haaravard vishvavidyaalaya ke Joseph niye (Joseph Nye) dvaara viksit ki gayi. unhone 'sauft power' shabd ka prayog sabse pehle 1990 mein likhit apni pustak 'baaund too leed : the cheinjing nechar of American power' mein kiya. unhone isko 'sauft power : the meens too sakses in varld paulitiks' naamak apni agali pustak mein aur viksit kiya. aajkal is shabd ka prayog antararaashtreeya sambandhon ke sandarbh mein bahut adhik prayukt hota hai.

san 2013 ke monokil sauft power sarve ke anusaar Germany sarvaadhik saumya shakti (sauft power) wala desh hai.

baahari kadiyaaain

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