Nae Damakham Ke Saath Rikvari Ki Raah Par Lauti Gemacheinjar Reebauk

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Nae Damakham Ke Saath Rikvari Ki Raah Par Lauti Gemacheinjar Reebauk

[ saagar maalaveeya | nai Delhi ] reebauk ke Gurgaon vaale brand office mein ek bade raik par kareeb ek darjan reebauk shoo vahaan pahunchane vaalon ka svaagat karte dikhte hain. Jyaadaatar jooton par 2011 mein mainyufaikcharing hone ka taig laga hai. Shaayad marcheindaaij hi us daur ki yaad dilaane waali baat rah gayi hai, jab company vitteeya aniyamitataon aur apne India head ke javaabi aaropon ka saamana kar rahi thi. Us ghatna ke chalte company ko apne sabhi stores band karne pad gaye the. Inmein se kai to paramaaneintali band kar diye gaye. Haalaanki ab jarman sports guds mekar reebauk ne apne Indian business ki tasveer badal di hai. Stores ki sankhya ko ghataakar ek tihaai par la diya gaya hai aur cricket besd maarketing se poori tarah kinaara kar liya gaya hai. Iske alaava apne marcheindaaij ko company ne kareeb 25 parseint mahanga bhi kiya hai. In kadamon ke saath company ka daava hai ki vah ab praufitebal ho gayi hai. Reebauk India ke maarketing officer somadeb baasu ne kaha ki sabse badi chunauti kanjyoomars naheen, balki hamaare aur kanjyoomars ke beech ke log the. Inmein freinchaaiji bhi theen, jinhonne maan liya tha ki tarnaaraaund to hoga hi naheen. Unamein se kai ab hamaare saath naheen hain. Bure dinon ki maar padne se pehle reebauk revenyoo ke lihaaj se sabse bada sports futaviyr brand tha. Vitteeya aniyamitataon, apne emadi shubhindar Singh aur faurmar seeoo vishnu bhagat ki giraftaari ne use hila diya tha. Iske chalte iski paireint company edidaas ne do saal pehle 1,000 se jyaada stores band kar diye. Inmein se kai ab tak naheen khule hain. Baharahaal, pichhle saal reebauk ne 360 se jyaada stores khole, jinmein 100 fit hab stores bhi hain, jo premium praudakts bechate hain aur kanjyoomars ko fitness kansalteshan bhi muhaiya karaate hain. Company agale teen varshon mein stores ki sankhya 600 karne ki yojana bana rahi hai. Iske anusaar hi mainyufaikcharing ko bhi durust kiya gaya. 30 chhote set-aps ke bajaay ab 5 bade set-ap se kaam chalaaya ja raha hai kyonki sales 2011 se pehle ke dinon ki tarah jyaada naheen hai. Dikkatein reguletari leval par poori tarah khatm to naheen hui hain, lekin company ne apni saakh aur pradarshan ke morche par mehnat ki hai. Reebauk India ke saath ek dashak bita chuke baasu ne kaha ki humne ek intarnal stadi ki, jismein paaya gaya ki kastamars reebauk ko vailyoo for mani brand ke roop mein dekhte the. Yeh bhi paaya gaya ki jyaada se jyaada bhaarateeya log fitness par jor de rahe hain, haalaanki ve sports mein utani dilchaspi naheen lete. Yeh baat ab hamaare marcheindaaij mein bhi dikh rahi hai. Kuchh maheene pehle humne dheere-dheere cricket besd maarketing se kinaara kar liya. Iske tahat 100 se jyaada domestik aur international kriketars se kauntraikt rinyoo naheen kiye gaye. Haalaanki Mahendra Singh Dhoni apavaad rahe.

Nae Damakham Ke Saath Rikvari Ki Raah Par Lauti Gemacheinjar Reebauk http://www.angrejinews.com/pic/50032